The recent application filed by Google details numerous items the program uses to rank sites . the precise application is summarized as:
“A method for scoring a document, comprising: identifying a document; obtaining one or more sorts of history data related to the document; and generating a score for the document supported the one or more sorts of history data.” People Finder
The application sheds significant light for those pursuing program optimization with Google. Patent applications are often difficult to know , so following are highlights that you simply should consider for your SEO efforts.
Update Your Site
Updating your site is vital when it involves maximizing your rankings on Google. additionally to the manipulation of keyword density and meta tags, the application reveals that Google places significant value on how often your content is updated. The more often you update, the timely and relevant your site will appear to Google. In turn, this results in higher rankings.
To appease mighty Google, consider the subsequent plan of action:
1. Update pages frequently,
2. Add new pages to your site,
3. Interlink the new pages with others on your site, and
4. Add new pages on a weekly basis rather than all directly .
When Google returns to the location , you would like to form sure that there’s new content. The high rankings of blog sites are evidence of this approach.
Google’s watching Your Domain
In a new twist, Google claims that it analyzes the amount of years of domain registration as a part of the ranking process. the appliance suggests that domains that are registered for extended periods of your time are given more value because such a commitment shows the location isn’t a fly-by-night jump page. it’s recommended that you simply extend all domain registrations for as long as possible as a part of your program optimization efforts. it’s difficult to inform what proportion the registration process impacts the ranking process, but every bit helps.
Google claims that it also digs deeper into domain names to guage the legitimacy of the location . Factors within the evaluation include the online host and therefore the “who is” information. consistent with the application , Google maintains a database of hosts that facilitate spamming of the Google program . While such hosts aren’t detailed within the application, pray to God that you simply aren’t using one. you ought to evaluate your host if your optimization efforts aren’t producing results.
If your program optimization efforts for Google are failing, the application may provide answers. mention an ideal E-book!